Baller League second season highlights
Letztes Update: 15. August 2024
Baller League second season highlights: With new team leaders, stars, and sponsors, the league kicks off in Cologne. Eleven teams, including Streets United, led by Alisha Lehmann and Lukas Podolski, will compete. New players include Nader Jindaoui and Florian Neuhaus, with former Bundesliga pros like Sinan Kurt and Maximilian Beister.
Baller League Second Season Highlights: New Stars, Teams, and Exciting Partnerships
The Baller League is back, and it's bigger and better than ever. As the second season kicks off on Monday at Motorworld Cologne, fans are eagerly anticipating the action-packed games that lie ahead. Starting at 6:15 PM, eleven teams will begin their quest to dethrone the reigning champions, "Streets United," led by Alisha Lehmann and league co-founder Lukas Podolski.
New Team Leaders and Star Players
This season, the Baller League welcomes new team leaders and star players who are set to elevate the competition. Professional footballer Nader Jindaoui will lead "FC Nitro," while Borussia Mönchengladbach's Florian Neuhaus joins forces with his teammate Chris Kramer to support "Golden XI." The field will also feature former Bundesliga professionals such as Sinan Kurt, Maximilian Beister, Marco Terrazzino, and Felix Bastians. Additionally, Luis Pedro Cavanda, a former Belgian national player, will be showcasing his skills with the "Las Ligas Ladies."
Rising Talent and Veteran Experience
Felix Starck, CEO of the Baller League, expressed his pride in the league's ability to attract top talent. "We are very proud that we have been able to further raise the level on the field. We want to be and remain the league for all street footballers," he said. "Whether young amateur players or ex-professionals, what matters to us is what is delivered on the pitch. One thing I can promise: fans can look forward to some new top players."
Continued and New Sponsorships
The Baller League's second season is supported by prominent sponsors, including Vodafone, Samsung, Nivea Men, the Techniker Krankenkasse, and XING. XING, a founding and official main partner since the league's inception in January 2024, continues its commitment. Eleven of the twelve teams proudly display the XING logo on their jerseys, and the job network is actively present at game days in Motorworld Cologne through various brand activations. The partnership extends to a dedicated content hub on the job platform and XING's extensive social media channels.
XING's Strategic Partnership
Thomas Kindler, Managing Director of XING, is pleased with the collaboration. "For us, the partnership with the Baller League makes more sense than traditional Bundesliga sponsorship. In the first season alone, we exceeded our visibility targets with nearly 400 million generated contact points. The Baller League is perfect for reaching a young audience through channels they actually use," he said. New sponsors joining this season include automobile manufacturer Citroën and sports drink producer Gatorade.
Record-Breaking Viewership
The first season of the Baller League shattered expectations with an average of 2.9 million live views per game day on Twitch and over 450,000 concurrent live viewers. All games will continue to be streamed for free on Twitch, ensuring that fans can enjoy the high-energy matches from anywhere in the world.
Engaging the Audience
The Baller League's unique blend of fast-paced, unpredictable, and high-quality football, combined with the traditional values of the game, has resonated with fans. The league's ability to engage a broad audience through live streaming and social media has set a new standard for small-field football leagues.
About the Baller League
The Baller League represents a new era of football, offering a grand stage for street football. Led by prominent figures from sports and entertainment, twelve teams compete for the title. The games take place at Motorworld in Cologne and are streamed live on Twitch, bringing the excitement of the pitch to a global audience.
As the second season unfolds, the Baller League promises to deliver thrilling moments, showcasing the talents of both rising stars and seasoned veterans. With new teams, star players, and strategic partnerships, the league is set to captivate fans and continue its success story.
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The collaboration between XING and the Baller League is set to bring exciting new stars and teams to the forefront in its second season. This partnership aims to enhance the fan experience and provide more thrilling moments on the court. With the growing interest in sports technology, it's essential to stay updated on related innovations.
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